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Voice powers next-generation healthcare

A stepping stone on the path to fully-realized artificial intelligence is voice. Learn more about voice assistants, chatbots, marketing applications, and other conversational systems.

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Five ways to set an optimal B2B marketing budget

Determining the ideal marketing spend for your company can be a daunting task. Fear not — we can help.

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How long should I give marketing campaigns to work?

In a world where people expect immediate gratification, it’s often difficult to stay the course with marketing campaigns that take time to cultivate results.

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Five tips for organizing an effective B2B word-of-mouth strategy

Word-of-mouth (WOM) marketing is one of the oldest, yet effective, marketing methods that works not only for consumers but also for businesses.

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Stop planning the fun out of marketing and just do it

Do you need a plan or do you just need to get to work? Answer these simple questions to find out.