SYNERGEN Health, an innovative RCM leader, was searching for an updated strategic marketing foundation supported by new messaging, a website redesign, content creation, public relations efforts, and LinkedIn ads.
After redefining their value propositions, key differentiators, and key targets, we created an in-depth, comprehensive messaging framework that accurately captured their mission, goals, and products.
We then used this updated framework to build a new, completely redesigned SEO-optimized website.
Their new site showcases their unique approach to end-to-end RCM services and their array of problem-specific technology solutions that help hospitals, health systems, labs, and practices better manage cash flow, reduce denied claims, and improve the collections process.
