SYNERGEN Health connected with healthcare executives and revenue cycle management (RCM) professionals through two targeted LinkedIn Ads that address pressing RCM issues with Clarity Quest-created copy and infographics.
The first ad, “Lifecycle of a Clean Claim,” focused on the recent surge in claim denials and the critical role technology plays in improving clean claim rates. This ad resonated with RCM leaders facing mounting challenges in claims processing and denial management, emphasizing SYNERGEN’s ability to streamline workflows and reduce revenue leakage.
The second ad, “The Red Flags of RCM,” highlighted key warning signs of revenue cycle inefficiencies. The ad captured attention by identifying indicators such as increased days in accounts receivable (AR) and declining cash flow, offering a clear, actionable path to addressing these issues. This message struck a chord with those eager to proactively identify and resolve financial risks.
By tapping into the pain points of their target audience and demonstrating the tangible benefits of their services, SYNERGEN’s LinkedIn Ads hit home with healthcare executives and RCM professionals seeking innovative ways to navigate common hurdles.
