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Branding

What’s your brand personality?

By September 26, 2008No Comments

Are you a levelheaded literal or a “warm & fuzzy” evocative type? When engaging new clients we often had a hard time getting to the bottom of this question before launching into web designs, logo creation, or business art of any kind.

Our creative director, Cathy, came up with the great brand personality quiz which helps us to evaluate early on the preferences clients cannot articulate until they see the examples in this quiz.

Brian Shilling

Author Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.

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