Categories: Online Marketing

Technology Companies Diving More into Social Media

A new MarketingSherpa Social Media Marketing Benchmark Report found that more than 55% of marketers surveyed in the hardware and software industries plan an increase in their 2010 social media marketing budget. This trend implies that B2B marketers recognize that IT buyers are using social media to make informed purchasing decisions.

Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.