technology marketing Archives - Page 3 of 4

Online Marketing

Standing Out in the Digital Realm

Over 50,000 new apps were submitted to the iTunes App Store in the month of January 2016, according to an App Store Metrics report. Technology...

Brian ShillingFebruary 17, 2016

Marketing Tips

5 Reasons to Stop Marketing to Personas

Developing personas is extremely beneficial to both marketing and sales. Any great marketing team will develop several buyer, influencer, and user personas to help the...

Brian ShillingFebruary 3, 2016

Marketing Tips

B2B Nuggets: Equanimity, Hospital Buying Plans & Brilliant Business Lessons

Check out some of the great marketing and business posts we’ve read this week. Each of these posts contains some great information, so give them...

Brian ShillingJanuary 23, 2016

Marketing Tips

“It Works for Me”: Ravi Krishnan, Founder & Chief Strategic Officer, Mach7 Technologies

Everyone has their own best practices and tools for getting the job done. Some include holding onto their iPhone for dear life or learning how...

Brian ShillingJanuary 11, 2016

Content Marketing

B2B Nuggets: Innovative Surgery Centers, Creative Ideas & Decoding Your Audience

Check out some of the great marketing and business posts we’ve read this week. Each of these posts contains some great information, so give them...

Brian ShillingDecember 26, 2015

Marketing Tips

Engage Customers In-Stores with Shopkick

Shopkick is an app used by approximately 15 million shoppers. This app uses beacons for location-based technology and currency rewards to encourage customers to participate...

Brian ShillingDecember 6, 2015

Marketing Tips

Marketing to IT Decision-Makers

In order to successfully promote technology products and services, marketers must understand how IT buyers conduct research and select vendors. Technology selection typically involves several employees within an organization. Peer consultation, technology...

Brian ShillingNovember 18, 2015

Content Marketing

Evaluating Live Streaming Apps for Healthcare Marketing

Marketers are no strangers to new technologies, apps, and social media platforms. We are constantly testing new tools and evaluating them for our clients. One...

Brian ShillingNovember 3, 2015

Marketing Strategy

The Intersection of Technology and Creativity in Marketing

The theory of left or right brain dominance states that each half of the brain controls different areas of thinking, and individuals typically prefer one...

Brian ShillingSeptember 24, 2015

technology marketing

Standing Out in the Digital Realm

5 Reasons to Stop Marketing to Personas

B2B Nuggets: Equanimity, Hospital Buying Plans & Brilliant Business Lessons

“It Works for Me”: Ravi Krishnan, Founder & Chief Strategic Officer, Mach7 Technologies

B2B Nuggets: Innovative Surgery Centers, Creative Ideas & Decoding Your Audience

Engage Customers In-Stores with Shopkick

Marketing to IT Decision-Makers

Evaluating Live Streaming Apps for Healthcare Marketing

The Intersection of Technology and Creativity in Marketing

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