10 Website Go-Live Tips to Ensure a Smooth Launch
Congratulations! Your hard work has finally come to fruition in the form of a beautiful, functional, intelligent new website. You and your development team have...
Hey Siri! Apple Makes Google Its Default Search Engine
When Apple’s intelligent assistant, Siri, can’t come up with a quick response, it refers users to a page of search engine results. Until recently, that...
Brian ShillingSeptember 27, 2017
Google’s New Stance on HTTPS – Plan for Your Upgrade
Starting October 2017, Chrome (version 62) will show a “NOT SECURE” warning when users enter text in a form on an HTTP page, and for...
Brian ShillingAugust 28, 2017
10 Must-Have WordPress Plugins
WordPress is one of the most comprehensive and user-friendly content management systems available. While some basic coding knowledge and web development experience will help you...
Brian ShillingFebruary 6, 2017
Benefits of SEO vs. SEM
It’s important for brands to have a strong online presence and appear in relevant search results. An effective online marketing strategy combines both search engine...
Brian ShillingOctober 31, 2016
Back to Basics: Common Online Marketing Abbreviations Defined
The business world is full of abbreviations and acronyms. Over the years, acronyms like ROI, B2B and SMB have become commonplace in the business community....
Brian ShillingOctober 3, 2016
Website Copywriting Best Practices for SEO
When writing copy for your website, keep in mind the two audiences you need to write for: your human audience and your robot audience. No,...
Brian ShillingSeptember 7, 2016
Mythbusters: Online Marketing Edition
The world of online marketing is full of antiquated concepts and beliefs that were either never true or have long been disproven. Unfortunately, many online...
Brian ShillingAugust 9, 2016
B2B Nuggets: Competitive Focus, Algorithm Changes & Customer Experience
Check out some of the great marketing and business posts we’ve read this week. Each of these posts contains some excellent information, so give them...
Brian ShillingApril 1, 2016