3 Powers of Public Relations
When executives are working with a limited marketing budget, they want to be confident their spending will lead to positive results. Choosing the right marketing...
Brian ShillingJuly 20, 2016
Shake Up Your Trade Show Marketing in 2016
Believe it or not, 2016 is here. And with the new year brings a new cycle of trade shows, events, and conferences. Many healthcare and...
Brian ShillingJanuary 7, 2016
9 Free Public Relations Tools
Public relations professionals know there is a lot of leg work to do before launching a PR campaign. From compiling editorial calendars and creating media...
Brian ShillingJune 25, 2015
Email Etiquette Tips for PR Outreach
Some mistakes can absolutely destroy the chances of editors opening your outreach emails, let alone securing interest or editorial coverage. PR Daily gives 20 tips...
Brian ShillingMarch 31, 2015
Use Inkybee to Engage Influencers
Whether you’re operating in a niche market or trying to target a large audience, influencer outreach can be a huge challenge. Inkybee’s tools help you...
Brian ShillingMarch 15, 2015
HIMSS Is Coming, Is Your PR Team Ready?
HIMSS 2015 Annual Conference runs April 12-16, 2015 in Chicago. During this three-day show you meet everyone who is anyone in the Healthcare IT market....
Chris SlocumbMarch 10, 2015
B2B Nuggets: BI Trends, Client Satisfaction & FBI Persuasion
Check out some of the great marketing and business posts we’ve read this week. Each of these posts contains some great information, so give them...
Brian ShillingFebruary 21, 2015
Using Word Clouds for Real Marketing
Word clouds (or tag clouds) are nothing new. They’ve become quite common over the past 15 years, mostly for personal use or as an interesting...
Brian ShillingFebruary 15, 2015