Back to basics: online marketing character limits
Digital marketing is full of character limits. While some may call these limitations, it’s one of a marketer’s primary jobs to make sure the message...
What Google Ads’ latest announcement means for BMM
If you're like me, you love BMM (broad match modifier) as a way to indicate certain words that must be in a search query in…
Brian ShillingFebruary 8, 2021
How to setup an effective Google Ads account in under 2 hours
Fear of the unknown can often keep us out of the game. Such is the case for many companies when it comes to pay-per-click advertising....
Chris SlocumbMarch 13, 2019
How to Integrate Search Marketing Techniques Into Your Business Strategies
While the term “Search Marketing Integration” may be new to many, the strategy has long been a best practice for online marketing professionals. To get...
Chris SlocumbJanuary 29, 2019
Comparing SEO and SEM: Which is the Right Investment?
Marketers and agencies often pit SEO and SEM (or PPC) against one another, claiming one is better or more valuable. At Clarity Quest, we believe...
Brian ShillingJune 14, 2018
Mythbusters: Online Marketing Edition
The world of online marketing is full of antiquated concepts and beliefs that were either never true or have long been disproven. Unfortunately, many online...
Brian ShillingAugust 9, 2016
Top Marketing Priorities for SMBs
60% of small and medium-sized businesses are making SEO and pay-per-click advertising a top priority this year, according to a survey of top SMB marketing...
Brian ShillingMarch 20, 2015
B2B Nuggets: Content Bloat, PPC Workflow & Search Marketing Metrics
Check out some of the great B2B marketing posts we’ve read this week. There is some great and helpful information within all of these so...
Chris SlocumbNovember 22, 2014
B2B Nuggets: Hashtags, PPC Search Network Campaigns & Image Search Widget
Check out some of the great B2B marketing posts we’ve read this week. There is some great and helpful information within all of these so...
Chris SlocumbAugust 30, 2014