Presenting logo design concepts in a way that gets to an optimal result
A brand identity is the most important visual element of a company or product. As Seth Godin writes, "Your promise is your brand...a logo is…
Casey FrushourJune 20, 2019
B2B Nuggets: Social Networking Tools, Content Insights & Design Resources
Check out some of the great marketing and business posts we’ve read this week. Each of these posts contains some great information, so give them...
Brian ShillingSeptember 5, 2015
Grading 10 Logo Changes in 2014-2015
Some companies update their corporate logos with great results. Successful design changes are usually aligned with corporate policy updates, mergers and acquisitions, leadership changes, or...
Brian ShillingAugust 24, 2015
4 Easy Steps to Become a Go-To Developer
As an experienced freelancer, you’ve already perfected your design skills. But how do you get an agency to hire you more often? Or at a...
Brian ShillingApril 21, 2015
Using Visual Communications to Tell Your Story
When used properly, visual elements can be integrated into all marketing materials to display pertinent information in a digestible and shareable format, clearly tell your...
Brian ShillingSeptember 23, 2013
Managing Client Expectations – LA2M
One of the most important aspects of building a successful business and happy client base is managing client expectations. Small businesses and large companies alike...
Brian ShillingApril 9, 2013
Search Marketing Integration: Enhance Your Content Marketing Strategy with Visuals
The last of our 5 part Search Marketing Integration blog series will discuss best practices for diversifying your content marketing strategy by using visual communications....
Brian ShillingApril 2, 2013
How to Incorporate Interactive and Telemarketing Efforts into your Campaign
Though telemarketing and interactive marketing are often overlooked in the creation of marketing campaigns, if used correctly they can be extremely viable marketing tactics that...
Brian ShillingApril 26, 2012
