Digital campaigns deliver over 1,700 spine surgeon leads to Relievant Medsystems
The Relievant Medsystems team engaged Clarity Quest in 2019 as a consultative partner to develop and execute an aggressive digital marketing strategy to raise its…
Chris SlocumbOctober 8, 2020
How Long Should I Give Marketing Campaigns to Work?
When will our startup see triple digit ROI on marketing spend? When should I pull the plug on an email campaign that’s not converting?...
Chris SlocumbNovember 7, 2018
Marketing Tool Spotlight: Customer-Generated Content
Did you know 90% of buyers are more likely to purchase after reading a trusted review, but just 20% of companies even consider using reviews in...
Chris SlocumbDecember 15, 2017
Go Beyond Drip Emails in Marketing Automation
Marketing automation platforms offer a wide variety of features and functionality that range from basic emails to list segmentation, social media monitoring, CRM Integration and...
Marla SokolowskiJuly 7, 2017
Marketing Automation Across the Customer Journey — Full Webinar Recording
Did you miss our recent marketing automation webinar? You can access the full recording now! On February 15th, we co-hosted a webinar with Act-On Software...
Brian ShillingFebruary 17, 2017
Responsive Vs. Non-Responsive Email Marketing
Have you incorporated responsive design in your email marketing campaigns? Many companies have responsive websites but neglect to apply this key design element to promotional emails and...
Brian ShillingJune 24, 2016
State of B2B Email Marketing
Surprisingly, there are many similarities between B2B and B2C marketers when it comes to email marketing beliefs, best practices, and even pitfalls. According to the...
Brian ShillingDecember 29, 2015
How to Use Predictive Lead Scoring for More than Email Marketing
Predictive lead scoring is one of the hottest new areas in marketing, and many marketing automation companies are offering it as a new feature. If...
Brian ShillingDecember 15, 2015