What are long-tail key phrases and why do they matter for SEO?
When establishing a search engine optimization strategy, you should focus your efforts on long-tail key phrases. It may be tempting to optimize your website for...
Brian ShillingJune 13, 2023
Back to basics: online marketing character limits
Digital marketing is full of character limits. While some may call these limitations, it’s one of a marketer’s primary jobs to make sure the message...
Brian ShillingApril 4, 2023
What Google Ads’ latest announcement means for BMM
If you're like me, you love BMM (broad match modifier) as a way to indicate certain words that must be in a search query in…
Brian ShillingFebruary 8, 2021
What is page experience? Learn about Google’s updated ranking factor
It’s not often Google gives us a glimpse into the “secret sauce” of their algorithm, especially when it comes to announcing new ranking factors ahead…
Brian ShillingNovember 27, 2020
Digital campaigns deliver over 1,700 spine surgeon leads to Relievant Medsystems
The Relievant Medsystems team engaged Clarity Quest in 2019 as a consultative partner to develop and execute an aggressive digital marketing strategy to raise its…
Chris SlocumbOctober 8, 2020
Top Takeaways from Digital Summit ‘19
This year I had the pleasure of attending the Digital Summit in Philadelphia, which I heard about from a woman I randomly met in the…
Brian ShillingSeptember 12, 2019
3 Steps to Kickstart Your Social Media Listening Strategy
Social marketing presents many opportunities to converse, engage, follow, like, and more. Have you considered using social to actively listen to your prospects? We actively...
Marla SokolowskiDecember 18, 2018
Five Reasons to Hire a Pay-Per-Click Advertising Expert
Pay-per-click advertising is one of those digital marketing practices (much like search engine optimization) that requires niche expertise and years of staying up on historical...
Brian ShillingDecember 12, 2018
The 7 Factors That Determine Whether Your Site Shows In Voice Searches
“Hey Siri, what’s the capital of North Dakota?” “Alexa, order me a twenty-five pound bag of gummy bears…STAT!” “Okay Google, play Vanilla Ice’s greatest hits.”...
Chris SlocumbJune 7, 2018
