Health Tech Marketing Blog, Digital Health Marketing Blog

Marketing Tips

How to handle business group photography sessions during COVID-19 (Updated)

This post was originally published on July 31, 2020 and was updated on October 20, 2020. Are you scratching your head over how to photograph…

Chris SlocumbJuly 31, 2020

what to look for in an agency feature image

Marketing Tips

What to look for in an agency: Part I

At Clarity Quest, our clients range in size from small through enterprise-level health tech, biotech, and software companies. These companies often hire an agency to…

Chris SlocumbJuly 29, 2020

Marketing Strategy

Disallowed Google, Bing, or LinkedIn Ads? Investment in search engine optimization can get your company around ad restriction hurdles

When the COVID-19 pandemic hit, the big digital ad companies became extremely conservative and disallowed pay-per-click advertising related to coronavirus topics. The advertisers implemented a…

Chris SlocumbJuly 27, 2020

Marketing Tips

Navigating as a one-person marketing team

It can be a marketer’s dream. It’s just YOU. You have complete control. No running copy by other departments or gaining consensus with cross-functional teams.…

Lindsay GrothJuly 20, 2020

News

How COVID-19 has affected healthcare and biotech marketing spend

In just a short six month period, our world has changed in drastic ways in response to the COVID-19 pandemic. Staying inside and working from…

Chris SlocumbJuly 16, 2020

News

Lindsay Groth Joins Clarity Quest Team

Clarity Quest has added a new member to the team! Lindsay Groth has been hired as a Senior Marketing Consultant and brings with her over…

Chris SlocumbJuly 13, 2020

News

Live your values: beliefs are more than a #hashtag

As we engage in a national conversation about access to life, liberty, and the pursuit of happiness, it’s critical our values are part of our…

Chris SlocumbJuly 6, 2020

News

Clarity Quest wins the Health IT Marketing Community’s Agency Website of the Year

It was a different HITMC Awards experience this year with it being completely online but exciting nonetheless. The 2020 Medigy HITMC Awards honors the outstanding…

Chris SlocumbJuly 1, 2020

Marketing Strategy

Marathon or sprint, SEO leads to lasting revenue and lead generation for life sciences companies

We consistently recommend search engine optimization to our clients (and to anyone who will listen—sorry random person in the grocery store checkout line) because it…

Brian ShillingJune 30, 2020

B2b conversational marketing feature image

Marketing Tips

To chat or not to chat: an introduction to conversational B2B marketing

If you’ve visited a website within the past few months, especially to fulfill a customer service request, the chances are, you’ve engaged in conversational marketing…

Melanie HilliardJune 25, 2020

Health Tech Marketing Blog

How to handle business group photography sessions during COVID-19 (Updated)

What to look for in an agency: Part I

Disallowed Google, Bing, or LinkedIn Ads? Investment in search engine optimization can get your company around ad restriction hurdles

Navigating as a one-person marketing team

How COVID-19 has affected healthcare and biotech marketing spend

Lindsay Groth Joins Clarity Quest Team

Live your values: beliefs are more than a #hashtag

Clarity Quest wins the Health IT Marketing Community’s Agency Website of the Year

Marathon or sprint, SEO leads to lasting revenue and lead generation for life sciences companies

To chat or not to chat: an introduction to conversational B2B marketing

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