Health Tech Marketing Blog, Digital Health Marketing Blog

Content Marketing Marketing Strategy Marketing Tips Online Marketing

4 tactics for coming up with fresh content in healthcare

I miss running the whiteboard during a team brainstorming session. I love assigning dry erase marker colors to my team members while they share ideas…

Rayna SouthartAugust 18, 2021

Content Marketing Marketing Strategy Marketing Tips Online Marketing

Crafting ABM workflows for health IT and biotech: 3 pathways for success

Successful account-based marketing (ABM) programs engage multiple stakeholders who serve varied roles on your target account’s buying committee. The personalized nature of the content you’re…

Melanie HilliardAugust 9, 2021

Marketing Tips News Online Marketing

Google Ads introduces surcharges and updated enforcement procedures

Google Ads is introducing new jurisdictional surcharges for ads served in select countries, as well as cracking down on repeat violators of certain policies. Read…

David GomezAugust 5, 2021

Content Marketing Marketing Tips News

Writing can feel like an Olympic sport

As we watch our favorite athletes compete this summer, it had me thinking about what it takes to win in writing. Writing is hard. It…

Rayna SouthartJuly 29, 2021

News

Clarity Quest strategically reorganizes to better serve clients and support growth goals

Thanks to triple-digital growth over the past 18 months, we’re reorganizing our team so we can continue to provide best-in-class service. This management change will…

Chris SlocumbJuly 20, 2021

Marketing Strategy Marketing Tips Public Relations

Helpful tips to stay focused while working from home

Working from home or remotely brings a plethora of unique challenges and difficulties. Whether you’re having trouble concentrating, maintaining energy, procrastinating because you just can’t…