Get ready marketers, Gong is here
In a matter of a few years, Gong has tripled its customer base and, for the second straight year, G2 has ranked it the #1…
Best practices for B2B healthcare video marketing strategy
In 2022, the question for B2B healthcare technology companies is not whether or not they should launch a video marketing strategy, but when. Video marketing…
Brian ShillingMarch 14, 2022
Top 5 reasons why your LinkedIn Ads are on hold
Like any good digital marketer, you start your day logging into LinkedIn Ads Campaign Manager to check on ad performance. However, instead of optimizing ad…
Marla SokolowskiMarch 10, 2022
International Women’s Day: A time to celebrate gender equality and economic empowerment
As the leader of a woman-owned business, International Women’s Day is near and dear to my heart. Supporting women across the world in achieving their…
Chris SlocumbMarch 8, 2022
Fathom selects Clarity Quest as PR and content marketing agency of record
We are pleased to announce that AI medical coding automation leader Fathom has selected Clarity Quest as its public relations and content marketing agency of…
Chris SlocumbMarch 2, 2022
Is programmatic advertising right for your healthcare company?
Programmatic advertising can be a bit of a black box to those not well-versed in digital marketing (and even those who are). But simply put,…
Brian ShillingMarch 1, 2022
Want to create a magnetic brand? Live out your promises
Marketers often call what differentiates a company “unique value propositions.” I dislike this term because a) ”unique” is an oxymoron because it’s such a ubiquitous…
Chris SlocumbFebruary 23, 2022
5 questions: How to evaluate a healthcare speaking opportunity
One of the most common questions we hear from our healthcare marketing clients is how to evaluate a speaking opportunity to determine its value to…
Melanie HilliardFebruary 21, 2022
Enterprise imaging innovator DataFirst rebrands and launches new website
Clarity Quest’s most recent engagement was to launch updated branding, messaging, and a new website that included multiple videos for the leading enterprise imaging technology…
Lindsay GrothFebruary 17, 2022