Categories: Content Marketing

Mobile Search Behaviors in Healthcare

Healthcare buyers and decision makers are connected to their mobile devices and are using them in surprising ways. Key influencers and decision makers are not just using their smartphones and tablets to conduct surface level research on products and vendors. A significant number of them are performing in-depth searches, reading content, and contacting vendors directly from mobile devices.

The graph above shows some of the most common actions taken after performing an initial search from a smartphone.

It’s crucial for your business to have a top-notch mobile website that loads quickly and renders properly to keep the attention of these busy mobile searchers. Make sure you’re part of the conversation with state-of-the-art website design that looks professional and functions on desktops, tablets, and mobile devices.


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<a href='https://www.clarityqst.com/?p=6526'><img src='https://www.clarityqst.com/wp-content/uploads/2015/06/infographic-mobile-search-behaviors-of-healthcare-buyers.jpg' alt='Mobile Search Behaviors of Healthcare Buyers Infographic'/></a><br/>
Via: <a href='https://www.clarityqst.com'>Clarity Quest Marketing</a>

Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.