I think it’s safe to say all marketers have made a mistake or two during their career. Which, unless you’re a robot, is totally normal and expected.
In my opinion, if you’re not making mistakes, you’re not learning.
I recently joined Colin Hung and Claire Pfarr for a HITMC panel discussion about marketing mistakes and misses and how we’ve used these experiences to become better marketers.
We chatted about:
- Mistakes we made and how we recovered from them
- Warning signs that something may go wrong based on past experiences
- What we’ve heard, or would’ve liked to hear, from managers and peers that made the mistake we made easier to swallow
- Advice to fellow marketers who may feel negatively about making a mistake
- Mistakes other companies made that we’ve learned from
- Our experiences with budgeting blunders
Plus, a listener Q&A!
Check it out: