Categories: Online Marketing

Is Your Site Truly Mobile-Friendly? See What Google Says.

Google recently added a “mobile-friendly” label in the mobile organic search results next to websites that the search engine deems to have an acceptable mobile user experience.

Among other criteria, your website will be labeled mobile-friendly if it does not require zooming to read text, does not require side scrolling to view the entire page, and does not use Flash. These criteria will also be used in determining your mobile organic ranking.

Is Your Website Mobile Friendly?

Find out now. Use Google’s Mobile-Friendly Test to check your URL. The tool will show you how Googlebot sees your website and list any reasons why your site is not mobile-friendly. If your mobile website needs work, Google will suggest some helpful resources.

You may also want to check out the Mobile Usability Report in Google Webmaster Tools to diagnose other potential issues with your mobile website.

Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.