Are you feeling bogged down by the constant updating required to successfully manage your many social media sites? Luckily, there are free tools available to help you save time and energy by integrating your various social media campaigns.
When running a B2B company, social media is essential but also requires consistent attention in order to be effective, which costs time many small businesses cannot afford. Ping.fm allows you to save time by connecting all of your social media sites – Facebook, Twitter, LinkedIn, Tumblr, Flickr, etc. – on one platform to make updating fast and easy. Instead of posting the same status or content on each site, you can post once to ping.fm and let it update your other sites for you.
Ping.fm supports over 40 social networking sites, including the most popular sites you are likely already using as part of your marketing communications strategy. By linking to your existing RSS feed, ping.fm can also integrate all updated content from your blog with your social media sites. With less time spent posting your latest blog content to every social media outlet, you will have more time to create amazing content, which is what blogging and social media is all about. When it comes time to post, simply indicate which sites you would like to update with your new content and ping.fm will manage the rest.
As social media continues to grow in importance in the B2B landscape, your company will be expanding its social media portfolio to include more of the existing sites and future sites as well. Using tools like ping.fm to save time and simplify your online marketing strategy by integrating your social media channels is a smart move.