Marketing Strategy Archives - Page 13 of 17

Marketing Strategy

Clarity Quest to Host HITMC Twitter Chat March 7th

Chris Slocumb, CEO of Clarity Quest, will host the next Healthcare IT Marketing and PR Community (HITMC) Twitter chat. The chat will be held on Tuesday,...

Brian ShillingMarch 3, 2017

Marketing Strategy

Applying High-Intensity Interval Training Principles to Marketing

My New Year’s Resolution was to fit in exercise every day, no matter what my work or my family life demanded. While some days I...

Chris SlocumbFebruary 21, 2017

Marketing Strategy

2017 Marketing Trends Outlook: Marketing Attribution

Marketing attribution has certainly come a long way from the simple lines of Google Analytics code you used to insert on your web pages. Today’s...

Chris SlocumbDecember 21, 2016

Marketing Strategy

Create, Send & Track Proposals in Record Time

For years our agency used QuoteRoller to manage our proposal process. While it had its quirks, the ability to save service descriptions, fees and templates...

Chris SlocumbNovember 10, 2016

Marketing Strategy

Make Ideas Happen with Asana

Our favorite marketing took this week is Asana, a project management platform. This company was started after the co-founders, Dustin Moskovitz and Justin Rosenstein, created a tool at...

Brian ShillingOctober 15, 2016

Marketing Strategy

B2B Nuggets: Value Creation & Customer Connection

Check out some of the great business, healthcare, and technology content we’ve found this week. Each of these pieces contains some valuable information, so give...

Brian ShillingOctober 8, 2016

Marketing Strategy

Be Prepared for Marketing “Day 1” and Beyond During M&A

Melding the marketing efforts two (or more) companies after an acquisition or merger is no small task. Recently I was contacted by a reporter at...

Chris SlocumbSeptember 12, 2016

Marketing Strategy

Direct Relationship Found Between Sales Enablement Investment and Higher Conversion Rates

We’ve written before on this blog about the importance of sales and marketing alignment. New research from Hubspot/Heinz Marketing further drives home the point showing...

Chris SlocumbJuly 26, 2016

Marketing Strategy

27 Best Practices to Boost Email Deliverability

While open rates and click through rates get the lion’s share of attention when it comes to email marketing, email deliverability should be at the...

Brian ShillingNovember 30, 2015

Marketing Strategy

Clarity Quest to Host HITMC Twitter Chat March 7th

Applying High-Intensity Interval Training Principles to Marketing

2017 Marketing Trends Outlook: Marketing Attribution

Create, Send & Track Proposals in Record Time

Make Ideas Happen with Asana

B2B Nuggets: Value Creation & Customer Connection

Be Prepared for Marketing “Day 1” and Beyond During M&A

Direct Relationship Found Between Sales Enablement Investment and Higher Conversion Rates

27 Best Practices to Boost Email Deliverability

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