Check out some of the great marketing and business posts we’ve read this week. Each of these posts contains some great information, so give them a quick read! Feel free to add your favorite post of the week to the comments section below.
Here is what we’ve been reading:
World’s Greatest Leaders
Fortune’s list of 2015’s greatest leaders in the world has some mainstays, some surprises, and many technology and healthcare influencers. If you’re looking for some leadership inspiration, check out this list of 50 world-class leaders.
What To Do When You’re Already Behind On Your 2015 Goals?
Our friends at Heinz Marketing give you 6 tips to avoid the panic and get back on track to reaching your 2015 marketing goals.
Interview: Content Marketer Stephanie Tilton
Fellow #HITMC presenter Sovita Chander interviews a healthcare and technology content marketing expert. Some great health IT content marketing advice here!
How Do Millennial B2B Buyers Research and Select Vendors?
IBM breaks down the top sources for vendor research by generation. Millennials trust vendor representatives, Gen Xers prefer white papers and analyst reports, and Baby Boomers still rely on trade shows and conferences. Read on for more insights into the generational differences.
