Check out some of the great B2B and marketing posts we’ve read this week. There is some great and helpful information within all of these so give them a quick read! Feel free to share posts that you’ve read this week also.
Here is what we’ve been reading:
If you have been wondering why your website has been experiencing troubles then check out this article by Josh McCoy. There is great information about thin content and how to identify and fix it on your site.
How to Use the Google Analytics Event Tracking Report
Event tracking can be a useful tool for your business. Anna Lewis explains how to use event tracking to calculate interaction and conversions on your website which is an essential part of understanding user experience on your site.
4 Ways to Rev Up Your Facebook Reach Like Harley-Davidson
Ashley Zeckman shares some tips for increasing engagement on your Facebook page. Her suggestions can be applied to all businesses and the ways that Facebook functions as a marketing tool.
How Responsive Design Increases the Results of Your Online Marketing
Responsive design will support your online marketing efforts in a multitude of ways. Whether your focus is social media marketing or content marketing, this is a helpful tool that you should be aware of, and Kristi Hines shares some great information in her article, check it out now!
5 Google Products You Aren’t Using
There are endless amounts of Google tools that you should be taking advantage of for your company. Amberly Dressler shares some of them that could be very helpful to your business such as Google Alerts and Google Wallets. Learn more about them in her article!
Power to the People: How to Make Self-Service a Priority for Your Website
Jake Wobbrock provides some very helpful tips for providing functional self-service on your website. Self-service is a very important part of providing a satisfying customer experience so learn more about it!
