Check out some of the great B2B marketing posts we’ve read this week. There is some great and helpful information within all of these so give them a quick read! Feel free to share posts that you’ve read this week also.
Here is what we’ve been reading:
[#SESDENVER] Mapping Behavior Lets Advertisers Predict the Future
Emily Alford presents John Gagnon’s view on predicting the future that includes tracking mobile behavior based on time and location. Check it out and see if it could be helpful for your future advertising campaigns!
Do Weak Links Reveal Powerful Opportunities?
According to Ken McGaffin, weak links can be an essential part of search marketing and can provide great opportunities for marketers! Check out the tool he recommends for utilizing weak links!
Introducing the Local Marketing Adoption Curve
The three stages to achieving success in local marketing are presented in this post by Jon Schepke. Check it out and see if these tips could be helpful to the development of your local strategy!
3 Building Blocks for Content and Search Marketing Success
Andy Betts offers three building blocks for success: audience, demand and content. Learn more about these building blocks and how they can help you achieve marketing success!
Native Advertising for Small Business: The Missing Link?
If your small business is struggling with content marketing then check out this great post by Adam Stetzer. He has some tips and suggestions for ways to improve your strategy!