Check out some of the great B2B marketing posts we’ve read this week. There is some great and helpful information within all of these so give them a quick read! Feel free to share posts that you’ve read this week also.
Here is what we’ve been reading:
How to use Keyword Research to Find New Landing Page Testing Ideas
Jamie Smith gives some great tips about how to test your pages without having to go over them again and again. Learn more about this great shortcut using keywords!
How to Work When Nothing Seems to Work
Communication and change can be difficult, but P.J. Fusco offers some great advice for getting back on track with clients and working out the issues!
4 Tools and Tips That Will Help You Be a More Analytical Marketer
Brittney Sheffield recommends some tools for marketing analytics for things like gathering data and making improvements based on what users need and want. Check out these great tools!
Ideas to Spark Your B2B Content Marketing Imagination
Here are some great tips for stepping out of the box and creating unique content with the help of your imagination from Ann Gynn! Check it out!
5 Spam-Free Steps To Use LinkedIn Groups in Your Content Marketing Strategy
LinkedIn groups can be a great way to share content, but here are some tips from Joshua Rodriguez to make sure they are used effectively and don’t become spammy!