Check out some of the great marketing and business posts we’ve read this week. Each of these posts contains some great information, so give them a quick read! Feel free to add your favorite post of the week to the comments section below.
Here is what we’ve been reading:
US Email Open and Click Rates, by Hour Scheduled, in 2014
The latest annual Email Marketing Metrics Report revealed email open rates tend to be the highest in the evening. This report also indicated click rates are highest for emails that contain 21+ links.
Twitter Pushes App Installs With “App Spotlight” For Profiles & “Install Actions” For Timelines
Twitter recently announced a new feature called, “Install Actions” that will allow users to pin apps to their profiles. In addition, an “App Spotlight” feature will allow users to install apps directly without leaving the Twitter profile.
Benefits of Testimonials
Customer testimonials are a great tool to influence other potential buyers. Positive testimonials can establish credibility and increase sales for your business. Reliable testimonials are beneficial and free!
