Check out some of the great marketing and business posts we’ve read this week. Each of these posts contains some great information, so give them a quick read! Feel free to add your favorite post of the week to the comments section below.
Here is what we’ve been reading:
3 Tips for CIOs Who Haven’t Conquered BYOD Yet
Employees tend to be more productive if company policy allows them to bring their own devices to the workplace. To embrace BYOD, CIOs need to understand how these systems fit into their organizations and know which types of devices to support.
How to Use Keywords Throughout Your Marketing Strategy
Kristi Hines, on the Moz blog, explains several ways to use keywords for online and offline marketing strategy. One recommendation is to optimize your social media profiles for your target keywords.
Marketers Say Video’s Effectiveness Is Increasing. Which Content Types Are Working?
A recent survey of marketing, sales and business professionals indicated a strong belief that the effectiveness of video marketing is on the rise. Survey respondents reported increased brand awareness and online engagement as the most important objectives of video marketing.
Why Girls in Tech Matter
There are predicted to be 1.2 million new technology jobs by the year 2020. This infographic describes several ways to empower girls to be future leaders in the technology industry. Schools can raise interest and awareness in technology fields by promoting related clubs and after school programs.
