Casey Frushour, Author at Clarity Quest

Marketing Strategy

STRATENYM launches new website with Clarity Quest

We’re excited to announce that strategic medical communications consultant STRATENYM partnered with biotech marketing agency Clarity Quest to launch reinvigorated marketing messaging and a new…

Casey FrushourDecember 18, 2023

Marketing Tips

How to create effective marketing videos on a budget

Casey FrushourApril 24, 2023

Marketing Tips

5 tips for using animations on your website

Certain web animation techniques can enhance the user experience and emphasize specific areas of your website. When misused, animations can be distracting and overwhelming, create…

Casey FrushourMarch 20, 2023

Branding

Top 3 healthcare graphic design trends we’ll see in 2023

Graphic design trends are fun to discuss, explore, and use if they make sense for your healthcare brand — that's a big if. Yes, animations…

Casey FrushourJanuary 18, 2023

Branding

Viva Magenta! What to know about Pantone’s 2023 Color of the Year in marketing

It's deep. It's rich. It's … not purple. It's Viva Magenta, Pantone's 2023 Color of the Year. Is it in your brand palette? Should it…

Casey FrushourJanuary 3, 2023

Branding

Factors that improve your ad designs: Color and contrast

"Design is the silent ambassador of your brand" - Paul Rand In the world of marketing, design can set you apart from the competition. Understanding…

Casey FrushourSeptember 20, 2022

Branding

Consider a logo refresh instead of tossing away years of brand equity

Logo design is one of the many marketing services we provide at Clarity Quest, and many have told us we're quite good at it! Clients…

Casey FrushourApril 8, 2022

Branding Online Marketing

5 questions you should you ask a potential branding agency partner

Whether you’re rebranding or building a new brand, partnering with a reliable agency to help you put your best face forward is important. Having the…

Casey FrushourSeptember 7, 2021

Branding

No, you can’t use Comic Sans! How to choose the perfect font for your logo

Is your logo living up to its fullest potential? Is it giving off the best first impression possible? In many cases, the font used in…

Casey FrushourJuly 24, 2019

client meeting

Branding

Presenting logo design concepts in a way that gets to an optimal result

A brand identity is the most important visual element of a company or product. As Seth Godin writes, "Your promise is your brand...a logo is…

Casey FrushourJune 20, 2019