Chris Slocumb, Author at Clarity Quest

Marketing Strategy

2017 Marketing Trends Outlook: Marketing Attribution

Marketing attribution has certainly come a long way from the simple lines of Google Analytics code you used to insert on your web pages. Today’s...

Chris SlocumbDecember 21, 2016

Marketing Tips

Do You REALLY Need to Do That? Delegate with Wild Abandon

I recently read a post by the CEO of one of our vendors who thought his main job was to create processes and hire bright...

Chris SlocumbDecember 6, 2016

Marketing Strategy

Create, Send & Track Proposals in Record Time

For years our agency used QuoteRoller to manage our proposal process. While it had its quirks, the ability to save service descriptions, fees and templates...

Chris SlocumbNovember 10, 2016

Marketing Tips

What I’m Reading: Shut Up and Run

I first discovered Robin Arzón last winter on my Peloton spin cycle app. Just by chance I picked her class over the hundreds of others...

Chris SlocumbOctober 21, 2016

Marketing Tips

Just Why Can’t We Jump Off the Stratosphere?

We’re sponsoring attendee badge lanyards at the HITMC conference in April 2017. Rather than do the boring thing and put our logo on the lanyards,...

Chris SlocumbOctober 14, 2016

News

Woman Business Owners Rock Throughout the World

As a woman starting a business in America, I was very lucky to have easy access to capital even back in 2001 when I started Clarity...

Chris SlocumbOctober 11, 2016

Marketing Strategy

Be Prepared for Marketing “Day 1” and Beyond During M&A

Melding the marketing efforts two (or more) companies after an acquisition or merger is no small task. Recently I was contacted by a reporter at...

Chris SlocumbSeptember 12, 2016

News

Healthcare IT: Top Trends and Innovations in 2016

As the President of one of the top healthcare marketing agencies, I’m continually fascinated at the wide array of technologies emerging in the space. Every...

Chris SlocumbJuly 28, 2016

Marketing Strategy

Direct Relationship Found Between Sales Enablement Investment and Higher Conversion Rates

We’ve written before on this blog about the importance of sales and marketing alignment. New research from Hubspot/Heinz Marketing further drives home the point showing...

Chris SlocumbJuly 26, 2016

Content Marketing

Personalized Interactive Content is Vital for Speeding Up the B2B Purchase Cycle

Even relatively small purchasing decisions now must get signoff by multiple stakeholders. When selling services to healthcare, biotech, and technology companies, our marketing agency typically...

Chris SlocumbJune 28, 2016

Chris Slocumb

2017 Marketing Trends Outlook: Marketing Attribution

Do You REALLY Need to Do That? Delegate with Wild Abandon

Create, Send & Track Proposals in Record Time

What I’m Reading: Shut Up and Run

Just Why Can’t We Jump Off the Stratosphere?

Woman Business Owners Rock Throughout the World

Be Prepared for Marketing “Day 1” and Beyond During M&A

Healthcare IT: Top Trends and Innovations in 2016

Direct Relationship Found Between Sales Enablement Investment and Higher Conversion Rates

Personalized Interactive Content is Vital for Speeding Up the B2B Purchase Cycle

Welcome to monthly Clarity

Categories

Services

Industries

Contact Us