Categories: Online Marketing

How Will AI Impact Digital Marketing?

Artificial intelligence (AI) is the power of computers and machines to emulate human thinking and make decisions. The AI field is expected to expand substantially in upcoming years. In 2017, AI technology will continue to grow with more applications and services.

In fact, AI spending is predicted to grow from $640M in 2016 to $37B by 2025, according to Financier Worldwide.

AI spending is predicted to grow to $37B by 2025. #artificial #intelligence #trends Share on X

Furthermore, a recent survey conducted by Forrester revealed 58% of business and technology professionals stay up-to-date on the latest AI research. It is critical for digital marketers to follow AI research as well.

58% of business and technology professionals stay up-to-date on #AI research. Share on X

View our infographic below to learn how AI will change the digital marketing industry.

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Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.