Data, demographics and the healthcare consumer: health tech market trends

5 years ago

It’s critical to understand the trends in your industry when developing and implementing an effective marketing strategy.  A survey of…

Tech marketers guide to budget setting in 2020

5 years ago

It’s not uncommon for marketing leaders at small-to-mid sized tech companies to kick-off the new year with a request from…

Jeeva Wireless soft launches at CES 2020 with help from Clarity Quest

5 years ago

It's so exciting when we get to work with a client whose technology could truly touch the lives of well...everyone.…

Outsource versus in-house marketing comparisons

5 years ago

Hiring new talent is an important decision and big investment for any company. Before hiring a marketing executive or expanding…

Brands we (still) love in 2019

5 years ago

Everyone has certain brands they like and are to which they are loyal. It might be tagline, the quality, the…

Beterra helps health systems address and improve a new AHRQ Hospital Survey on patient safety culture

5 years ago

In hospitals, patient safety and reducing medical errors is a top priority. In 2004, the Agency for Healthcare Research and…

From seed to sale, cannabis companies grow their marketing

5 years ago

With the legalization of cannabis sweeping the nation, this is the time for the go-getters to start cannabis businesses—many already…

RevSpring wins eHealthcare Leadership Award for Best Online Bill Pay

5 years ago

We want to say congratulations to our client, RevSpring, for winning an eHealthcare Leadership Award in the category of Best…

Social media management tool comparison

5 years ago

The key to a thriving social media presence is strategy. Yes, your social media needs a strategy. (If you need…

Stressed? Calm your jets and build resilience in less than three minutes

5 years ago

I had the amazing opportunity recently to attend a RISE workshop at North America’s largest yoga retreat center, Kripalu. The…